The campaign will run in the UK from 15th April on TV, broadcast video on demand, social and online video. Most subsequent Tango advertisements have avoided showing violence, except for the advert from October 2004, " Pipes", which showed a man rolling down a hill with concrete pipes, causing it to be banned, and the advert from March 1997, "Vote Orange Now", where the orange clad man made another appearance, slapping the advert's protagonist several times. This latter advert was featured in the first advert break on Channel 5. [39] A low-calorie Orange, Mango and Tropical flavoured variety, and is the second in the "Tango Editions" series.

Tango advert ditched over bully fears. – Free Online Library". Thefreelibrary.com. 4 March 2000 . Retrieved 2 September 2013. Cherry-flavoured drink. It was initially introduced as a limited edition in 1998 before becoming a permanent edition in 2001. This campaign marks the first step into a new, long term brand platform that dramatises Tango’s dangerously potent flavour and will be brought to life by an integrated agency team comprised of VCCP, Girl&Bear (content creation studio), Infused (Britvic’s in-house social team), Whalar (influencer), Cirkle (PR), MSix (Media) and Bloom (Visual Identity). CORDELIA BRABBS, 9 March 2000, 12:00am (9 March 2000). "Britvic stands by banned Tango ad". Marketing magazine . Retrieved 28 February 2013. {{ cite web}}: CS1 maint: multiple names: authors list ( link) CS1 maint: numeric names: authors list ( link)New Tango launch attracts wrong kind of attention – Marketing News". UTalkMarketing. 30 September 2009 . Retrieved 26 June 2010. The original variety; an Orange-flavoured soft drink. It has seen many different alterations and recipe changes throughout the years. Moderately active - Do light to moderate intensity exercise 3-4 times a week. E.g. going to the gym / swimming / cycling / horse riding / dance classes / playing golf. Daily dog walking (brisk pace, twice a day). Moderate - On your feet for much of the day, either standing or occasional slow paced walking. Typical jobs: shop assistant, teacher, chef/cook, bar worker, engineer.

Despite this move and a reduction of pricing, the drink continued to suffer from very low sales until Britvic announced the product's discontinuation in January 2004. [29] Tango Ice Blast [ edit ] https://www.talkingretail.com/products-news/frozen/tango-ice-blast-gets-four-summer-flavours-20-06-2016/ With a distinct nod to its unique and colourful brand heritage, this latest campaign will look to recruit greater numbers of Gen Z customers whilst retaining Tango’s distinctive brand identity. Our Brands – Tango". Britvic plc. Archived from the original on 23 May 2010. Tango was launched by Corona Soft Drinks in 1950

Questions & Answers

Tango voluntarily replaced the "slapping" advert with an almost identical new version, where the orange clad person kisses the man instead of hitting him. The original version was ranked third in a list of " The 100 Greatest TV Ads", in a 2000 poll conducted by The Sunday Times and Channel 4. [38]